Shaw Mobile launches in Alberta, B.C., alongside Shaw’s Freedom Mobile

Shaw Mobile launches in Alberta, B.C., alongside Shaw’s Freedom Mobile

CALGARY — Shaw Communications Inc. revealed details of a new wireless service on Thursday that will operate alongside its existing Freedom Mobile service in Alberta and British Columbia, where the company has an extensive base of residential internet and video customers.

Shaw Mobile will offer three levels of service plan — all with access to Shaw’s 450,000 wireless hotspots in Western Canada currently available to the company’s residential landline customers.

The posted prices on Shaw Mobile’s website range between $15 and $95 per month, with a one-time $20 connection fee for each line, but are currently subject to promotional discounts. In addition, new and existing Shaw internet customers will be eligible for up to six free lines.

Shaw, which operates Western Canada’s largest cable TV network, competes primarily against Telus Corp. in Alberta and B.C. Both companies offer a variety of telecom services including home internet and video, wireless phone service and business telecommunications.

Shaw’s existing Freedom Mobile service competes with Telus, Rogers and Bell in B.C., Alberta and Ontario.

The three big national carriers — which collectively have about 90 per cent of the country’s wireless market — each have three separate wireless brands, with Freedom mostly up against Telus’s Koodo, Rogers’s Fido and Bell’s Virgin.

Shaw was a late entrant into the mobile phone business in 2016, when it acquired the formerly independent Wind Mobile and its existing network in parts of Ontario, Alberta and British Columbia — three of Canada’s most populated provinces.

Prior to the Wind acquisition, Shaw had decided against making the heavy investments required to set up its own mobile network, which requires spectrum licences that are auctioned periodically by the federal government. Instead, it focused on building an extensive network of WiFi hotspots in public places.

WiFi communications don’t require federal licences, making it an affordable way for smartphone users to connect with their residential internet service or to outside WiFi services offered by retailers, libraries and telecom companies.

During a week of hearings before the CRTC in February, industry executives from all of Canada’s wireless companies said posted rates are one part of the pricing equation, given there are frequent short-term promotions that can be localized within regions and even within shopping malls.

The mid-range Shaw Mobile service plan has a regular posted price of $85 per month ($45 with the launch discount) that includes 25 gigabytes of data at full speed. There are a number of conditions attached that may affect customer decisions.

All three level of service include unlimited calls to Canada, as well as unlimited incoming calls, text, pictures and video messaging. The lowest-price plan charges extra for data in $10 increments.

— By David Paddon in Toronto.

This report by The Canadian Press was first published July 30, 2020.

Companies in this story: (TSX:SJR.B, TSX:T, TSX:SJR.B, TSX.BCE)

The Canadian Press

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

84 new cases of COVID-19 reported Friday

1,036 active cases across Alberta, 10,796 recovered cases

Rimbey anticipating action-packed racing at COVID Cup

The event at Central Alberta Raceways will see three days of racing on the dirt oval, Aug. 21-23

76 new cases of COVID-19 reported Thursday

Active cases at 1,036, 10,713 recovered cases

Alberta RCMP launch online crime reporting

Select property crimes can now be reported online through the province-wide initiative

COVID-19 tests urged for all teachers and school staff

121 new cases Wednesday, active cases up to 1,040

Premier Jason Kenney in Lacombe to introduce rural Internet

Shaw to provide 1g Internet to all AB residential customers

Widow of slain Red Deer doctor thanks community for support ahead of vigil

Fellow doctors, members of the public will gather for a physically-distanced vigil in central Alberta

‘So sorry:’ Man pleads guilty for gas-and-dash death of Thorsby gas station owner

Mitchell Robert Sydlowski was charged with second-degree murder, but the 29-year old pleaded guilty to the lesser offence

VIDEO: World responds to B.C. girl after pandemic cancels birthday party

Dozens of cards and numerous packages were delivered to six-year-old Charlie Manning

U.S.-Canada pandemic border restrictions extended into September

‘We will continue to keep our communities safe,’ says Public Safety Minister Bill Blair

AB Infrastructure Minister announces $8,522,800 regional water transmission line

Funding is covered jointly by the province, Ottawa and benefiting municipalities

WE Charity registers as lobbyist, lays off staff, looking to sell real estate

WE Charity said its financial position has been greatly affected by the COVID-19 pandemic

Wetaskiwin Regional Public Schools receive grant from Indigo Love of Reading Foundation.

WRPS has received $15,975 from the Indigo Love of Reading Foundation.

Most Read