Sylvan Lake’s Winter Village expands with a Snowman Parade

Kjeryn Dakin says this year’s Winter Village will be full of Instagram-able moments

Kjeryn Dakin and her husband built eight-foot-tall snowmen out of plywood for Centennial Street businesses to decorate. Residents can vote for their favourite snowman at participating businesses for a chance to win a prize. Photo Courtesy of Sylvan Lake Winter Village Facebook

Kjeryn Dakin and her husband built eight-foot-tall snowmen out of plywood for Centennial Street businesses to decorate. Residents can vote for their favourite snowman at participating businesses for a chance to win a prize. Photo Courtesy of Sylvan Lake Winter Village Facebook

More Instagram-able moments are coming to Sylvan Lake this winter with expansions to the Winter Village.

The Winter Village has added a new element this year which will stretch down Centennial Street; eight-foot-tall snowmen.

Ten businesses on Centennial Street will have these large snowmen on display beginning this weekend.

Kjeryn Dakin, from the Winter Village Committee which is made up of local business owners and residents, said the idea came to her as a way to expand the fun of the lights on the pier down Centennial Street.

“Other towns have scarecrows that are all decorated and I just thought why not snowmen? It fits with the whole winter village idea,” Dakin said.

The Snowman Parade, is a pilot program designed to bring people to the downtown and into the shops.

Business owners downtown with the large snowman will be decorating them and residents and tourists vote for their favourite snowman inside the associated shops.

Dakin said she has had great interest this year from local businesses.

“We have 10 businesses this year down Centennial Street… I had a bunch more that wanted to be a part of it this year, but we just didn’t have the budget,” Dakin said, adding she hopes next year more businesses will be added.

The Winter Village has been hard at work developing new ways to attract attention to the downtown businesses in Sylvan Lake.

Along with the Snowman Parade and Competition, Passport to Win is back at local businesses throughout Sylvan Lake, the planter parade, and more lights have been added to the light display on the pier.

Dakin says the large snowmen and the addition of more light tubes will make for great Instagram posts.

“We’ve added more light tubes this year, which is great because they are really popular and make for great photos,” she said.

Another addition to the Winter Village at the pier will be glow skating.

The committee received a grant which allows them to place special lights below the ice on what will be the skating rink on the lake.

Dakin says the lights will glow from beneath the ice at night and will move along with the music.

The glow skating will only be available once the ice is thick enough, and as of publishing the ice is not yet ready.

“We are really excited about [glow skating] it is so unique and special to Sylvan Lake. We have this amazing lake, and we really wanted to incorporate it,” said Dakin.

Those visiting the Winter Village are encouraged to take photos are post them on the Winter Village’s Facebook page or by using the hashtag #SylvanLakeWinterVillage on Instagram.

According to Dakin, businesses in Sylvan Lake have seen increases in traffic during the winter months thanks to these projects.

Since the Winter Village began a few years ago, and the Passport to Win began last year, businesses are seeing more coming into their store fronts and buying items.

“People are coming in from the village to buy a hot chocolate and warm up from looking at the lights, or buying something at a local store because they need that last stamp. It’s been great,” she said.

Programs like this help the community to continue to grow and prosper, even in the colder seasons, Dakin says.

“If that downtown core suffers, than it is like a cancer and will spread and we will all suffer.”

The Winter Village will be lit up beginning this weekend following the Santa Claus Parade and fireworks until early March.

The Snowman Parade will see 10 uniquely decorated snowmen outside businesses beginning this weekend until the Family Day weekend. Votes for the best snowman can be done at anytime during that time. One winner will be drawn to win a gift basket from the participating businesses.

Passport to Win began on Nov. 27, and will go until the end of December. Shoppers can collect stamps for every $10 they spend at participating businesses throughout Sylvan Lake.

One winner will win a $750 West Jet card.

Voting on the planter parade will be open until the end of December.

More information can be found on the Chamber of Commerce’s website or the Winter Village’s Facebook page.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Alberta has 1,910 active cases of COVID-19 as of Wednesday. Red Deer is reporting five active cases, with 108 recovered. (File photo)
Red Deer reports 25th COVID-19 death

415 new cases identified provincially Saturday

Alberta Health reported two new COVID-19 deaths in Red Deer Friday. (Image courtesy CDC)
Two more deaths linked to Olymel outbreak in Red Deer

Province reported 356 additional COVID-19 cases Friday

Alberta Premier Jason Kenney speaks during a news conference in Edmonton on Feb. 24, 2020. It’s budget day in the province, and Kenney’s United Conservative government is promising more help in the fight against COVID, but more red ink on the bottom line. THE CANADIAN PRESS/Jason Franson
Alberta’s budget promises more help for COVID-19 with a hard deficit

Annual spending on debt interest is closing in on $3 billion

The Town of Sylvan Lake has launched a new contest to attract a new business. (File photo by Advocate staff)
Sylvan Lake offering rent-free storefront space to lure new businesses

Winning business proposal will get a storefront space rent-free for a year

Alberta reported an additional 399 cases of COVID-19 Thursday, on 9,217 tests, for a test positivity rate of 4.3 per cent. (Image courtesy CDC)
Red Deer down to 562 active COVID-19 cases

8 new COVID-19 deaths, 399 additional COVID-19 cases

A helicopter flies past a mountain near McBride, B.C., on Saturday January 30, 2016. THE CANADIAN PRESS/Darryl Dyck
Avalanche warning for backcountry users in North and South Rockies

Avalanche Canada is urging backcountry users to always check their regional avalanche forecasts

Supporters pray outside court in Stony Plain, Alta., on Wednesday, Feb. 24, 2021, as a trial date was set for Pastor James Coates of GraceLife Church. He is charged with holding Sunday services in violation of Alberta’s COVID-19 rules and with breaking conditions of his bail release. THE CANADIAN PRESS/Jason Franson
Trial date for jailed Alberta pastor charged with breaking COVID-19 health orders

The court says it will reconvene with lawyers on March 5 for a case management plan by teleconference

A pharmacist prepares a COVID-19 vaccine at Village Green Retirement Campus in Federal Way on Jan. 26. (Olivia Sullivan/Sound Publishing)
Canada approves use of AstraZeneca’s COVID-19 vaccine

The country joins more than a dozen others in giving the shot the green light

Emily Keeping of Wetaskiwin, Alta., was last seen at 4:20 p.m. on Feb. 25, 2021 at the FasGas on 49 St and 50 Ave in Wetaskiwin. Supplied/ Wetaskiwin RCMP.
UPDATE: Wetaskiwin RCMP seek assistance in locating missing 11-year-old

Emily Keeping was last seen on Feb. 25, 2021 at the FasGas on 49 St and 50 Ave in Wetaskiwin.

Alberta premier Jason Kenney, right and Doug Schweitzer, Minister of Justice and Solicitor General, provide details about Bill 13, the Alberta Senate Election Act., in Edmonton Alta, on Wednesday June 26, 2019. THE CANADIAN PRESS/Jason Franson
Minister Doug Schweitzer talks on Enhanced COVID-19 Business Benefit

Provincial government rolling out new benefit this April to better help small businesses.

NDP leader Jagmeet Singh holds a press conference on Parliament Hill in Ottawa on Wednesday, Feb. 24, 2021. THE CANADIAN PRESS/Sean Kilpatrick
NDP will not trigger election as long as pandemic continues: Singh

‘“We will vote to keep the government going’

Minister Rick Wilson poses with Katie at the Boys and Girls Club of Wetaskiwin, both wearing her Pink Shirt Day design. Facebook/ Boys and Girls Club of Wetaskiwin.
Wetaskiwin Boys and Girls club Pink Shirt day design focuses on kindness

Katie with the Boys and Girls Club of Wetaskiwin created this year’s Pink Shirt Day design.

Most Read